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Volume & Issue no: Volume 8, Issue 1, January 2019

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Title:
The Entrepreneurship of Economist Engineers in the Field of Marketing Oil Products
Author Name:
Liliana Doina MaGDOIU, Ioan Constantin RADA, Ioan Mircea Gordan
Abstract:
ABSTRACT The study aims to provide guidance for economist engineers in initiating and developing forms of entrepreneurship as regards the marketing of oil products, using the case study as research method. The the architecture of the study: study questions; the study hypothesis; primary, contextual (existence of the case) and embedded analysis units; the idea of linking data to hypotheses; criteria for data interpretation. Before proceeding to a subsequent stage, a preliminary theory on the concepts discussed has been developed. The data collection stage is followed by the data analysis stage. At the end of the study, conclusions and bibliography are included. Entrepreneurship in the marketing is regarded both from its perspective as business opportunity (interest) for economist engineers and as a necessity. Keywords: The Entrepreneurship, Economist Engineers, Field of Marketing, Oil Products.
Cite this article:
Liliana Doina MaGDOIU, Ioan Constantin RADA, Ioan Mircea Gordan , " The Entrepreneurship of Economist Engineers in the Field of Marketing Oil Products" , International Journal of Application or Innovation in Engineering & Management (IJAIEM) , Volume 8, Issue 1, January 2019 , pp. 012-024 , ISSN 2319 - 4847.
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